—  Individually addressable pixels  every LED carries its own IC, so effects chase and flow one pixel at a time instead of washing the reel in one colour.

—  60 LEDs per metre on a 9.5mm board  300 pixels per 5m roll at 14.4W per metre, dense enough to read as a continuous line at close viewing distance.

—  2oz copper for low voltage drop  the heavier copper layer keeps the far end of a 5m run close in brightness to the first LED.

—  Cut and re-terminate on site  marked cut lines between any two LEDs and a 3 pin JST SM plug let installers match the exact length required.

—  Three IP levels, one platform  IP20 for indoor desks and cabinets, IP65 for splash zones, IP68 for chassis, facade and wet positions.

—  OEM and ODM ready  custom lengths, pre soldered wires, alternative connectors, reel labels and colour box branding on request.

—  Three year warranty  covering every roll shipped.

Every SMD 5050 LED on this strip carries a WS2812B IC and is driven over a single wire SPI signal, so the strip runs chasing, flowing and gradient effects instead of showing one colour along its full length. At 60 LEDs per metre a 5 metre roll holds 300 addressable pixels, enough for desk edges, cabinet lines, ceiling coves and PC case builds where the light has to move rather than simply glow.

The 9.5mm black board is built with 2oz copper to hold voltage drop down along the run, and the strip can be cut on the marked line between any two LEDs, so installers size it to the job on site instead of ordering fixed lengths. A 3 pin JST SM plug terminates each roll for plug and play connection, and longer runs can be fed from both ends to keep brightness even.

Three sealing levels cover different installations: IP20 bare board for indoor desks and cabinets, IP65 for splash areas, and IP68 where the strip sits under a chassis, behind a facade or in any position reachable by water and dust. Power supply and controller are supplied separately, since most projects pair the strip with their own control platform. Custom lengths, pre soldered wires, alternative connectors, reel labels and colour box branding are available for OEM and ODM orders, and every roll carries a three year warranty.